The Art and Science of Business Communication, 4th Edition

The book aims at preparing students for effective communication at the workplace by focusing on how to communicate in business situations — how to recognize the techniques that help in communicating a message accurately, how to handle intercultural situations that require thoughtful communication, how to use appropriate words and an effective tone for writing effectively and so on. In a nutshell, the fourth edition builds on the strengths of the first three editions and provides a more comprehensive coverage with rich illustrations, practical guidelines and a more reader-friendly design.



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